Unilever

proctorhead

Proctor Gambled & Lost

December 04, 2012 / by Zachary Mandlowitz and Robby O'Brien / 0 Comment

How recentralizing R&D will bring back P&G's product portfolio advantage.

12

Justifying a Corporate Facelift

April 04, 2011 / by Emily Shi and Aaliyah Madadi / 0 Comment

Understanding why and when it makes sense for companies to change their logos.

KraftEntersIndia

Kraft enters India (Again)

April 03, 2010 / by Samantha Chung / 0 Comment

Justifying Cadbury's high price