Products and Consumer Packaged Goods

soylent2

Soylent: Nutritious and Ambitious

December 01, 2013 / by Jonathan Vollett / 0 Comment

Positioning first as a breakfast staple, and later a lifestyle brand

ecig-header

E-Cigarettes Up to BAT

December 01, 2013 / by Morgan Moskalyk and Nick White / 0 Comment

Reigniting British American Tobacco’s Australian business

BeerMast

Big Beer Goes Flat

July 30, 2013 / by Matthew Hall / 0 Comment

To take back share from the fast-rising 'craft brewery' segment, Big Beer is investing in new cans and bottles. They'd be better off partnering.

1

Game On for CPGs

March 23, 2013 / by Oscar Leon and Dan Hernden / 0 Comment

How Consumer Packaged Goods can game consumers into spending more

sandshead

A Line in the 'Sands

December 04, 2012 / by Evan Ferguson and Tom Hansen / 0 Comment

Extracting, pumping, and piping Alberta's most important liquid: water.

proctorhead

Proctor Gambled & Lost

December 04, 2012 / by Zachary Mandlowitz and Robby O'Brien / 0 Comment

How recentralizing R&D will bring back P&G's product portfolio advantage.

lvmhheader

LVMH: Saddling Up for a Bumpy Ride

December 04, 2012 / by Jeffery Sehl and Justine Goldberg / 0 Comment

How LVMH can achieve growth after a failed bid for Hermès

WaterWars

Water Wars

April 04, 2011 / by Rohit Guntur / 0 Comment

The race for emerging markets

KraftEntersIndia

Kraft enters India (Again)

April 03, 2010 / by Samantha Chung / 0 Comment

Justifying Cadbury's high price

AppleEntersAmazon

Apple Enters the Amazon

April 03, 2010 / by Andrew Rowland / 0 Comment

Power dynamics in the eBook industry and the future of Amazon