Customer Strategy

0 - Cineplex Lounge

Cineplex: Serving Up Academy Awards

February 16, 2017 / by Gordon Sun and Alex Wu / 0 Comment

Understanding trends in socialization can help Cineplex smooth their blockbuster bets each year

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Should WeChat About Facebook’s New Wallet?

February 16, 2017 / by Shachar Dahan and Mark Ren / 0 Comment

Facebook is best positioned to develop the North American eWallet and can start with its Events platform

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Groupon: Good Deal Hunting

February 16, 2017 / by Eunseo Namkung and Alafiya Shabbir / 0 Comment

Social media partnerships capture the “future-oriented” socialization others have failed to achieve

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Costco: Breaking down the Bulk

February 16, 2017 / by Richard Wang and Eva Xu / 0 Comment

Costco can gain a new target market by staying true to its business model

Elder Scroll

Winter is Coming…

December 02, 2013 / by Nicholas Zeeb and Ishan Tikku / 0 Comment

Why Blizzard's Titan is poised to ice Zenimax's Elder Scrolls Online, and what Zenimax can do to stop it

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Macklemore & Fifty Shades of Grey: the Democratization of Taste

May 21, 2013 / by Matthew Hall / 0 Comment

The Internet is taking control of what we like away from the mysterious cabal of media executives

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The Runway to Virtual Retail

December 04, 2012 / by Jeffrey Cobourn and Vivek Morzaria / 0 Comment

How a market leader can use a new selling medium to solve an age-old industry problem.

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SMEs: Underserved and Overlooked

December 04, 2010 / by Ross Strike / 0 Comment

How SMEs present a valid opportunity for banking abroad

Mobilizing the Money Under India's Mattress

Mobilizing the Money Under India's Mattress

December 04, 2010 / by Abid Ladhani and Asif Dhanani / 0 Comment

Traditional banking functions using a mobile phone.

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Blackberry's Identity Crisis

December 04, 2010 / by Dale Wang / 0 Comment

It has something offer, but the questions is to whom?