Select a page
  • Home
  • Blogs
  • About IBR
    • The Magazine
    • Sponsor
  • Archive
    • Past Issues
    • Article & Blog Database
  • Join IBR
  • Home
  • Blogs
  • About IBR
    • The Magazine
    • Sponsor
  • Archive
    • Past Issues
    • Article & Blog Database
  • Join IBR

Spring 2010

Social Media Off the Rack

Tailoring social media strategy for high-end fashion
April 3, 2010 | Ian Rosen
Read as PDF
TAGS
Marketing Strategy Retail Full Article Published Volume 1 Spring 2010 Ian Rosen Twitter Facebook Harry Rosen
CONTACT THE AUTHOR
Ian Rosen
COMMENTS

Most Read Articles
Cineplex: Step Into a New Dimension
by Insha Jesani and Sunny Bhandari
Lego: Restructuring, Brick By Brick
by Jerry Wang and Eden Ip
Nintendo: Time To “Switch” It Up
by Sooruj Ghangass and Alif Karmali
Shopify: Simplifying the Future of Retail
by Alex Du
Epic Games: An Unreal Healthcare Opportunity
by Lindy Lin and Raya Kondori
Related Articles
Where Twitter Goes, Not Even Jack Dorsey Knows
by Matthew Hall
How Much User Growth is Left for Twitter?
by Michael Zawalsky
Twitter: E-Commerce Takes flight
by Justin Tang and Carolyn Wu
Interview: Larry Rosen
by Ivey Business Review
Game On for CPGs
by Oscar Leon and Dan Hernden
UPDATED: The Technology Wars and the Double-Edged Sword of Regulation
by Michael Zawalsky
About IBR

Ivey Business Review is written, designed, and managed by undergraduate students at the Ivey Business School and is the only publication of its kind in the country. IBR publishes two issues annually in December and April with content created exclusively by students and maintains an active blog, curated by the IBR Editorial Board, with contributions from students and young alumni.

IBR On Twitter
  • We are proud to announce the release of our Spring 2018 issue (https://t.co/rFKOrVi1kL ). Find articles proposing B… https://t.co/VaHpa9wO5n
  • We are proud to announce the release of our Fall 2017 edition, with articles such as a biosimilar strategy for Teva… https://t.co/khESwrfGmU
  • Our feature interview, @mhyattbluecat sold his company for $400M! Find out his thoughts on entrepreneurship here: https://t.co/PL7oqL7BcG
About Ivey

The Ivey Business School at Western University offers undergraduate (HBA) and graduate degree programs (MSc, MBA, Executive MBA and PhD) in addition to non-degree Executive Development programs.

Copyright ® 2020, Ivey Business School | Terms of Use & Privacy Policy