Prashob Menon is a management consultant at McKinsey & Co. who focuses on helping leading organizations in the Telecommunications, Media, and Technology industries tackle their most challenging issues. All views here are his own and do not necessarily reflect those of his employer. He enjoys writing on topics related to journalism, digital media, and consumer technology.
Outside of work Prashob is an active runner and avid reader and currently lives in Chicago.
Ivey Business Review is written, designed, and managed by undergraduate students at the Ivey Business School and is the only publication of its kind in the country. IBR publishes two issues annually in December and April with content created exclusively by students and maintains an active blog, curated by the IBR Editorial Board, with contributions from students and young alumni.