
Cineplex: Serving Up Academy Awards
Understanding trends in socialization can help Cineplex smooth their blockbuster bets each year

Should WeChat About Facebook’s New Wallet?
Facebook is best positioned to develop the North American eWallet and can start with its Events platform

Groupon: Good Deal Hunting
Social media partnerships capture the “future-oriented” socialization others have failed to achieve

Costco: Breaking down the Bulk
Costco can gain a new target market by staying true to its business model

Winter is Coming…
Why Blizzard's Titan is poised to ice Zenimax's Elder Scrolls Online, and what Zenimax can do to stop it

Macklemore & Fifty Shades of Grey: the Democratization of Taste
The Internet is taking control of what we like away from the mysterious cabal of media executives

The Runway to Virtual Retail
How a market leader can use a new selling medium to solve an age-old industry problem.