Ivey Business Review 4/30/24 Ivey Business Review 4/30/24

BeReal: Being Real is Going Broke

To monetize its user base while retaining authenticity, BeReal should adopt a freemium model and offer B2B services.

Ivey Business Review 4/30/24 Ivey Business Review 4/30/24

Google: Shaping the Future With History

To achieve a differentiated advantage in GenAI, Google should acquire Reddit for exclusive access to monetize its database.

Ivey Business Review 4/30/24 Ivey Business Review 4/30/24

Peloton: Pedalling Forward

Peloton should phase out its unprofitable hardware and brink-and-mortar presence in favour of a digital-first model.

Ivey Business Review 12/30/23 Ivey Business Review 12/30/23

Amazon: The Ascent To Space

For Project Kuiper to be a success, Amazon must improve unit economics and increase launch cadence.

Justin Voronoff and Roy Katznelson 12/24/21 Justin Voronoff and Roy Katznelson 12/24/21

Intel: Spinning Off and Over IDM

To overcome increasing global competition and capitalize on the global semiconductor shortage, Intel should spin off its manufacturing divisions and new foundries into an independent company to regain its market leadership.

12/15/18 12/15/18

GoPro: Capturing a New Audience

In light of declining sales, GoPro should expand into the B2B market, offering retailers an integrated hardware and analytics solution

12/14/18 12/14/18

Patreon: Connecting Companies and Creators

As tech giants encroach on Patreon’s territory, the platform should position itself as a one-stop-shop for creator monetization

Serene Chen 4/9/18 Serene Chen 4/9/18

Medium: A Happy Medium Between Passion and Profits

Medium needs to move into the e-learning space as a passion platform to find a path toward sustainable growth

Raunak Gera 4/9/18 Raunak Gera 4/9/18

Uber: From Principled Confrontation to Value Creation

Facing regulatory pressure and competition, Uber needs to establish public-private partnerships with municipalities

Yaasir Dayani 4/9/18 Yaasir Dayani 4/9/18

Cortana: Struggling to be Heard

Facing rising competition, Microsoft should capitalize on its strengths in the enterprise space and position Cortana as a business productivity tool

4/9/18 4/9/18

Etsy: Defining The Future Of Wholesale

In the face of slowing growth, Etsy should look to digitize the B2B purchasing experience

Emil Stanca 4/9/18 Emil Stanca 4/9/18

Amazon & Whole Foods: The Everything Store for Everyone

To win the war for retail, Amazon must use Whole Foods to pursue a more aggressive customer acquisition strategy

Alex Du 12/30/17 Alex Du 12/30/17

Shopify: Simplifying the Future of Retail

Shopify has the opportunity to revolutionize its own revenue streams, as well as the retail industry at large

Sankalp Hariharan 12/30/17 Sankalp Hariharan 12/30/17

AMD: The Autonomous Drive to Profitability

The changing industry leaves AMD vulnerable; it must reposition itself as a leading provider of chipsets for autonomous vehicles

Sherry Lu 12/30/17 Sherry Lu 12/30/17

Lights, Camera, Action: GoPro's First Take on Virtual Reality

In the face of deteriorating demand for its line of camera products, GoPro needs to gain a more defensible market position in virtual reality broadcasting

Cooper Jefferson 12/30/17 Cooper Jefferson 12/30/17

Shopify: Seducing Service Entrepreneurs

Shopify has an opportunity to improve its customer mix and to develop a new revenue stream by targeting service businesses

Cameron Hands 12/30/17 Cameron Hands 12/30/17

SpaceX : The Big Falcon Problem

In order for Elon Musk to achieve his goal of colonizing Mars by 2022, SpaceX must fill its cash gap through commercializing the rocket launch supply chain.

Ivey Business Review 12/30/17 Ivey Business Review 12/30/17

Fitbit: Taking a Step in the Right Direction

With cost-cutting no longer an option to reverse falling profits, Fitbit needs to enter gyms to increase its revenue streams and connect with a more engaged user base